Global Live IP Broadcast Equipment Market Research Report: by product (encoders and convertor, transmitter and gap fillers, routers & switches, amplifiers, antennas, modulators & repeaters, signal processing unit, video servers and others), by application (broadcast production centers, broadcast stadium and outside broadcast vans) by Region (North America, Europe, Asia-Pacific and Rest of the World)-Forecast till 2024

Market Analysis

The global live IP broadcast equipment market is expected to register a 17.92% CAGR, exhibiting substantial growth during the forecast period. The market was valued at USD 859.1 million in 2018; it is expected to reach USD 2,670.1 million by 2025. North America accounted for the largest market value of USD 268.6 million in 2018; the market is expected to register a CAGR of 17.93% during the forecast period.
Broadcasting refers to the distribution of media in an audio and video form over radio, television, and other means of telecasting. The term broadcasting equipment involves high-power transmitters, signal routing (waveguide and co-axial cable), modulators, equipment racks, monitor and control systems, and video displays. The broadcast companies use servers to store audio and video files in a compressed format which are extracted at the receiver end.

Market Segmentation

Based on application, the market has been classified as broadcast production centers, broadcast stadiums, and outside broadcast vans. The broadcast production centers segment accounted for the largest market share in 2018, with a market value of USD 321.70 million. The outside broadcast vans segment was valued at USD 249.50 million; it is expected to register the highest CAGR during the forecast period. The broadcast production centers coordinate different systems and services, including some from third parties, as part of the end-to-end workflow, which includes receiving, preparing, packaging and delivering content, and tracking it along the way. Over the years, with the growing content volumes, the broadcast production centers adopting automation to streamline the production process. The broadcast stadium is a live production system that offers smooth live content delivery in 4K and HD resolutions, and extremely stable broadcast feeds. It offers powerful and reliable solutions for broadcasters worldwide to provide live feeds to the fans globally. The outside broadcast vans provide a full end-to-end construction and delivery process, allowing the controllers to monitor every aspect of their project. The design, procurement, installation, commissioning, and operational training are developed with input from the customer to ensure that it meets their specific needs and provides a functional system of the highest quality. Broadcasting using software-based architecture facilitates reconfiguration by few clicks allowing more flexibility to produce more content in less amount of time. Software-based architecture running on IP infrastructure allows more efficient resource management and helps in planning and controlling broadcast workflow and better managing the overall broadcast. It includes software modules for streaming, embedding, video and audio processing, and monitoring. In February 2018, NewTek, Inc. launched NewTek IP Series, a software-driven, modular video production system with unlimited access to video sources and video mixing options. Using this video production system, the current and future resources can be integrated through an interconnected production workflow using commercial-off-the-shelf network infrastructure.

Regional Analysis

The global live IP broadcast equipment market, by region, has been segmented into Asia-Pacific, North America, Europe, and the rest of the world. North America is expected to dominate the global live IP broadcast equipment market during the forecast period due to the presence of broadcast equipment manufacturers including Cisco Systems Inc., Broadcast Electronics Inc., Comrex, USA, and Arrakis Systems, Inc. among others.

Major Players

The key players of the global live IP broadcast equipment market are Cisco Systems Inc. (US), Evertz Microsystems Ltd (Canada), Belden Inc. (US), Sony Corporation (Japan), Eletec Broadcast Telecom SARL (France), Euro Media Group (France), Telefonaktiebolaget LM Ericsson (Sweden), EVS Broadcast Equipment SA (Belgium), Harmonic Inc. (US), ETL Systems Ltd (UK), TAMURA Corporation (Japan), and Ikegami Tsushinki Co., Ltd (Japan).